Wednesday, 6 October 2021

Audience Research Production

 In order to make sure that my production was accurate to the brief, my production needed to be appropriate for the age range of 16-25. This meant that I would have to speak to people of this age range so that the topics within my production would be fitting to the brief. In order to do this I sent out an email to students within my school who would be in the 16-19 age range. This helped with some of my target audience, however, I still needed to cover the 20-25 range. 

(Attached below is the email I sent to students)


I also knew a boy (24) and a girl (21) who were happy to give their opinion on the topics they would expect to see in lifestyle magazines. They also helped me gain knowledge on some of the features I would need to include as these were essential to magazines. 


The results

From the research from my students I found that, sports, music, fashion, health were all elements that they would want and expect from a lifestyle magazine. This info was very helpful as it gave us basis to start the contents page and stories to use. The students also suggested that as it was a lifestyle magazine, many people lead different lives and so the magazine shouldn't focus one one area, as it will narrow the sales. The boy I knew, helped me see that he would expect something political to be included. He also said that there should be a house font for magazines. This will be helpful as it will help me link both products together. The girl that I spoke to had helped me as she said that it should work for both boys and girls, it should be focused not on gender, but the stories. She also helped me as she suggested that I include issue numbers and barcodes as these always are on lifestyle magazines and without this it will not look professional. 

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