Wednesday, 30 March 2022
Wednesday, 9 March 2022
01 Coursework Brief
Requirements of the brief
You work for an independent media production company. You have been given the task of producing
one front cover and the contents page(s) of the first two editions of a new lifestyle magazine
that is being launched by Hearst and two pages for the working website for the magazine.
Contents pages can be either single or double page spread.
The webpages must promote the new magazine to its target audience and enable fans to interact with
the content.
Summary of brief requirements:
• Statement of Intent (approx. 500 words).1
• Lifestyle magazine covers and contents pages: Two or three pages for each of the first
two editions (based on choice of single or double page spread).
• Magazine distribution method: Content must be suitable for retail distribution.
• Number of webpages: One homepage and one linked page.
• Cross-media production target audience: A primarily 16–25-year-old middle market
aspirational audience.
There must be a clear sense of branding across the two elements of the cross-media production.
Production detail that must be included
The production of the magazine covers and contents pages must include (as a minimum):
• At least four different main images using original photography across the magazine covers
and contents pages.
• Editing of magazine covers and contents pages (including photos, text, graphics, typography
and layout).
• Written text including elements such as the masthead, main coverline, selling lines,
headlines, captions, subtitles and copy.
• Barcode, date, edition and price information on each front cover.
• A different use of mise-en-scène for each cover.
• Representation of at least two different social groups (e.g. as defined by age, gender, race
and ethnicity, sexuality).
• A call to action pointing readers to the online website.
The production of the webpages must include (as a minimum):
• Original audio or audio-visual content appropriate to the online website.
• A minimum of two original images (with at least one different original image on each of the
two pages). These images must be different from those produced for the magazine.
• Appropriate conventions of website design, including an original title and logo and a menu
bar.
• Text introducing the main features of the magazine.
• Working links from the homepage to the other page.
• A range of appropriate media language techniques (typography, images, fonts, backgrounds,
logos etc.) as appropriate to the purpose of the website.
Friday, 4 March 2022
Teacher comment section
Music Video Task
Your research is really sound and nicely presented but I am not clear where to find your music video storyboard task. It may be that you have done the work but that you haven’t hit PUBLISH. Please have a check and let me know what is going on. If you follow the link to your blog (above) it will show you the content that is visible online.
If you are having genuine difficulties, please let me know so that I can support you.
Advertising Task
As of 28/02/2022 This was not obviously posted to the blog. Please let me know as soon as it is available or send me a link to the correct page for me to access it. As with the Music Video Task, if you are having difficulties, please let me know.
Friday, 22 October 2021
PRACTICE TASK 02: HOW TO WRITE A STORYBOARD/SHOOTING SCRIPT
Resources
https://www.youtube.com/watch?v=NPrkxj2MyZI
